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Web Design Planning


Successful web design requires careful proper planning. Even the most experienced web master has to take time to think through and plan their design before creating it. Planning helps you to decide what to include on the website and how everything will be presented. An effective web design will solve the problems of its web visitors in a very simple and effective manner.

Failing To Plan Is Planning to Fail

You can make additions and alterations along the way but planning helps to guide you through the design stages. Can you imagine the design of Google? The reason for Google’s success is because it focused on solving users’ problems. A clean and simple design sometimes is the most appropriate when it comes to solving user issues. It is one of the simplest designs that you can think of and yet the most successful the world has ever known. Quality web design will deliver a solution to website users immediately when they get to the site. Remember that as a designer, you have a very short time frame to attract a user’s attention.

Strive to Keep Them Captivated

Users will stay on a page for a few seconds and decide to either click away or stick to the page depending on what they see. Your design, layout and content will determine the user’s next step. Stay away from any design elements that may get between the user and the information they are looking for. Many designers lose focus along the way because they do not do any planning before they begin working on their site. Always start by planning how your website will be laid out before you even begin creating the site. This will help you to avoid the blank pages or dead links that will keep users running in circles when navigating your site. A successful web design requires a step by step approach and it is an ongoing process so you shouldn’t expect the site to be perfect immediately. Start building the site page after page based on your plan.

Choosing A Colour Theme

Color is very important in web design because people respond differently to various colors. For instance if you are working on a children’s site then choose colors that are bright. Make sure you choose a color that complements the content that is on your site. Learn about the different color schemes you can use in your design and the kind of emotional response that is associated with the different colors. Remember that other design elements like typography are equally important. Take time to plan your website design and you will be proud of the end result.

Basic Questions To Ask

When designing a website, do consider all the different visual elements such as:

  • What colour schemes and fonts will be used?
  • What buttons, drop-down menus and scrollbars should be included, and where?
  • What interactive touchpoints does the user interact with to get from point A to B?

Advanced Questions To Ask

Web design also considers the information architecture of the website, establishing what content will be included and where it should be placed. Web design is an extremely broad field, and will often be broken down into more specific roles such as User Experience Design, User Interface Design and Information Architecture. It is the web developer’s job to take this design and develop it into a live, fully functional website. A frontend developer takes the visual design as provided by the web designer and builds it using coding languages such as HTML, CSS and JavaScript. A backend developer builds the more advanced functionality of the site, such as the checkout function on an ecommerce site.

You Are the Architect & Engineer

In short, a web designer is the architect, while the web developer is the builder or engineer. As the engineer and / or architect, probably the most significant principles with website development can be that the web page should be readable. Web design just isn’t about adornment; it’s about how precisely the world wide web works.

At Transfield SEO we focus on on-page SEO. Web design plays a crucial role here because On-page SEO (also known as “on-site SEO”) is the practice of optimizing web page content for search engines and users. Common on-page SEO practices include optimizing title tags, content, internal links and URLs. Get your FREE on-site SEO report at https://www.transfield.com.my/search-engine-optimisation-malaysia/#Free-SEO-Reports today.

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